Logo & Identity / Website

The work of artist Gail Frances Hall is known for its big skies and seascapes that appear to leap off the canvas. To translate this impression of depth, the artists’ initials were designed to lie within a shape reminiscent of the Necker cube—a shape famous for its shifting perspectives. This design approach hints to the viewer that art is not always what it seems, and best appreciated from more than one viewpoint.

Project Credits

Strategy / Creative Direction / Design / Website Development / Writing: Anthony Furia

GFH Identity Design by Furia
GFH Letterhead Design by Furia
GFH Mobile Website Development by Furia
Gail Francis Hall Logo Identity
GFH Website Development by Furia
GFH Logo Design by Furia
GFH Business Card Design by Furia

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